The original Now You See Me transformed a group of fictional magicians into international movie stars, but Dave Franco says the cast initially believed the ambitious magic-heist film might destroy their careers.
During an appearance on Hot Ones with host Sean Evans, Franco was asked to name a project he expected to fail that unexpectedly became successful.
His answer was the Now You See Me series.
Franco recalled that the first day of filming the original 2013 movie was so chaotic that the cast went to dinner and “cheers’ed to the end of our careers.”
“We thought this movie was going to take us down,” Franco admitted.
Instead, the movie became an international success and launched one of Hollywood’s most popular magic-themed franchises.
A Risky Combination of Magic and Bank Robberies
The first Now You See Me introduced audiences to the Four Horsemen, a group of talented magicians who use elaborate illusions, sleight of hand, hypnosis, misdirection and escape techniques to commit seemingly impossible robberies.
Franco played Jack Wilder, a young magician, pickpocket and expert card thrower. He was joined by Jesse Eisenberg as illusionist J. Daniel Atlas, Woody Harrelson as mentalist Merritt McKinney and Isla Fisher as escape artist Henley Reeves.
Mark Ruffalo played FBI agent Dylan Rhodes, while Morgan Freeman appeared as professional magic debunker Thaddeus Bradley.
The concept was certainly unusual. The characters were simultaneously stage magicians, entertainers, vigilantes and bank robbers. Their elaborate performances allowed them to steal money from wealthy targets and distribute it to their audiences.
According to Franco, bringing that complicated idea to life proved difficult from the very beginning. After the confusion of the first day, the actors apparently wondered whether audiences would understand—or accept—the unusual premise.
Their fears were understandable, but completely wrong.
Now You See Me Becomes a Box-Office Success
Released in 2013, the original Now You See Me earned approximately $351.7 million worldwide against a reported production budget of $75 million.
The film’s combination of magic, mystery, action and elaborate plot twists connected with audiences around the world. Viewers were invited to watch every movement carefully while repeatedly being reminded that nothing was necessarily what it appeared to be.
The movie’s success led to Now You See Me 2 in 2016. Franco returned alongside Eisenberg and Harrelson, while Lizzy Caplan joined the Four Horsemen as magician Lula May.
Nearly a decade later, the franchise returned with Now You See Me: Now You Don’t in November 2025. The third film reunited Franco, Eisenberg, Harrelson and Fisher while introducing a younger generation of magicians played by Ariana Greenblatt, Justice Smith and Dominic Sessa.
Together, the first three movies have reportedly earned more than $930 million worldwide. A fourth installment is now said to be in development.
That is an impressive result for a movie the cast once feared might end their careers.
The Franchise Helped Bring Magic Back to Movie Screens
Part of the franchise’s lasting appeal comes from presenting magicians almost like superheroes.
Instead of possessing supernatural powers, the Four Horsemen rely on planning, psychology, physical skill, deception and carefully constructed illusions. Their magic becomes the tool they use to escape danger, expose corruption and stay several steps ahead of their opponents.
The movies also introduced millions of viewers to different areas of the magical arts. Card manipulation, mentalism, hypnosis, escapology and large-scale illusions were all incorporated into fast-moving Hollywood action sequences.
While professional magicians may debate how realistically certain effects are portrayed, there is no denying that the franchise placed magic at the center of a major international film series.
Dave Franco Learned Not to Predict a Movie’s Future
Franco said the unexpected success of Now You See Me changed how he approaches new projects. He has learned to avoid making predictions about whether a film will succeed or fail before audiences have an opportunity to see it.
That may be the most fitting lesson possible from a movie built around misdirection.
The cast looked at the chaos surrounding the original production and believed they were watching a career-ending disaster. What they could not see was the successful franchise waiting to be revealed.
Thirteen years and three films later, Now You See Me has proven that even its own stars did not see the ending coming.

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